Inok Systems Pte Ltd is a Singapore-based company specialising in the marketing, sales, deployment and support of corporate IT solutions.
Founded in 2000 marketing a single product, we have since built ourselves both a reputation for providing best of breed solutions in a variety of application areas as well as for delivering results.

At every step of our growth, we have innovated, learnt and fine tuned our strategies and processes for delivering value to our principals, partners and customers. In the last one and a half year, we have also started to evolve from being simply a distributor and reseller. Increasingly, we are being asked to take on more strategic responsibilities in expanding the market and localising the approach and support. Inok Systems has much to offer companies entering the Asian market for the first time.

Why Partner with Inok Systems ?

Our expertise and experience should provide significant value-add to any technology companies looking to market their products in South East Asia.

We have also identified a few scenarios where partnering with Inok Systems is ideal :

- companies which are interested in the Asian market but do not have the required expertise nor knowledge
- companies who wish to take a low risk, low investment approach to entering the Asian market
- companies whose Asian clients are no longer satisfied with remote support and are demanding local support as a condition for continuing business
- companies who are currently receiving requests and enquiries from Asian prospects but have no means to closely follow up on such opportunities

End User Clients

The target market for the solutions we represent are typically Government and Multinational Companies. We have been successful in acquiring a number of Government ministries, national banks, oil majors and multinationals as our customers. To protect our principals’ interests, we are able to share customer information only under a Non-Disclosure Agreement (NDA) after we have progressed in our partnership discussion.

Marketing Capabilities

- Telemarketing team with multilingual capabilities
- Updated corporate contacts database segmented by multiple variables (including country, company size, job functions, existing products in use, etc ) maintained on flexible and powerful SQL-server based system
- Updated contacts database for regional trade press, offline and online media and national newspapers
- Monthly E-newsletters
- Regular professional and effective E-mail campaigns on specific products
- Effective Online Marketing and Lead harvesting campaign strategies
- Measurement, Tracking and Analysis and Reporting of offline and online campaign effectiveness
- Market Research (full service, panels/samples or fieldwork)

Sales Capabilities

- Highly motivated and trained sales team to qualify and develop leads generated by marketing and from our principals.
- Highly developed account management skills with high success rates for repeat sales, up-selling and cross-selling
- ability to pitch and develop opportunities at all levels of a prospect
- culturally sensitive to Asian business practices

Technical Capabilities

- Tech Support helpdesk operating in the Asia/Pacific time zone
- Web-based comprehensive issue tracking system capable of supporting multiple principals and languages
- End User clients can submit tickets through email, phone and web self-service
- Time-Tested processes in place to escalate issues to principals and for regular reporting
- Helpdesk can currently communicate in English, Mandarin and Tamil. Additional languages can be added as required
- Qualified helpdesk personnel with skills and certifications in MCSE, SQL Databases (MS SQL, Oracle, OpenSQL etc), Email systems (MS Exchange, Domino/Notes, SMTP/POP3), development environments like Java, .Net, ASP

Multilingual Capabilities

Asia is a varied market place. Within a six hour flight radius from Singapore and roughly a single time zone are markets speaking and using English, Mandarin (two written forms), Bahasa Malay, Bahasa Indonesia, Thai, Tagalog, Cantonese ,Taiwanese and Hindi.

Without a doubt, business works best in the vernacular. To this end, Inok Systems provides our partners with :

- translation and QA of marketing messages and collaterals
- translation of software to Asian languages (Base product needs to have support for Unicode and Double-byte characters)
- telemarketing, sales and technical support in multiple languages

Modes of Partnership

A variety of options are available to suit various business requirements. Options range from adhoc per project basis, multi-year retainers through to incorporations of local representation office.